Don't Change Your Brand Name — Unless You Really Have To - Rickey J. White, Jr. | RJW™
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Don't Change Your Brand Name — Unless You Really Have To

Don't Change Your Brand Name — Unless You Really Have To

Considering changing a company or product name? Stop. Before you jump to conclusions, use this framework to conduct a name assessment and think through your options carefully.


Source: Entrepreneur.com Lastest News

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