Can One App Revolutionize TV Ratings For The Streaming And Binge-Watching Era? | Rickey J. White, Jr. | RJW™
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Can One App Revolutionize TV Ratings For The Streaming And Binge-Watching Era?

Can One App Revolutionize TV Ratings For The Streaming And Binge-Watching Era?

With viewing habits changing drastically in the digital age, Symphony Media’s VideoPulse app wants to edge out Nielsen as the go-to ratings tool.

With viewing habits changing drastically in the digital age, Symphony Media’s VideoPulse app wants to edge out Nielsen as the go-to ratings tool.

Silicon Valley is notoriously secretive about its data. So are the streaming TV companies based there. But to paraphrase Jeff Goldblum, data, uh, finds a way.

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Source: Fast Company

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