Amazon will spend $800M to bring free 1-day shipping to Prime - Rickey J. White, Jr. | RJW™
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Amazon will spend $800M to bring free 1-day shipping to Prime

25 Apr Amazon will spend $800M to bring free 1-day shipping to Prime

Posted at 18:14h in Popular Newsfeed by
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Get ready for Amazon Prime 1-day shipping. At the company’s quarterly earnings call, CFO Brian Olsavsky disclosed that Amazon is working shorten its promised 2-day shipping on Amazon Prime to 1-day. “Our goal is to evolve the two-day free shipping program to a one-day free shipping program,” he said.

It’s going to cost the company a lot of money, however; Olsavsky said it would cost about $800 million, which will likely eat into Amazon’s bottom line in the coming quarters. “We’re trying to take advantage of the fulfillment capacity and transportation capacity … that we have,” the CFO said.

As for a timeline, Amazon wouldn’t give too many specifics. “We expect to make steady programs quickly and through the year,” Olsavky said, but wouldn’t say whether it would be fully rolled out by the holidays.

For now, Prime customers will be happy to have their stuff delivered to them quicker. We’ll see what kind of hell this creates for the people behind Amazon’s logistics program.


Source: Fast Company

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